Launched in 2015 by Ben Taverniti, Unravel Project is luxury streetwear collection for men and women. Raised in LA, influenced by Parisian lifestyle and produced in Milan, Unravel Project can’t arrest its evolution process, taking inspiration from people, places, experiences.
Taverniti, as founder and creative director, aims to disrupt the fashion industry abandoning all commercial compromise. Unravel Project is a defiant luxury style that disrupts and reimagines a high quality, self-expressed and timeless basic.
Immediately, Unravel Project caught the attention of important stores as Harrods,Net-à-Porter and Barneys, top models as Kendall Jenner, Gigi and Bella Hadid, Jasmine Sanders and celebrities in the music scene as Rihanna, Rita Ora, Pink and Migos.
Born into a fashion designer family, Taverniti carries out his family legacy while inserting his raw talent and education at the prestigious Esmod fashion school in Paris. Starting his career in Paris, Ben relocated to Los Angeles in 2004, where he became the design and creative director of a premium denim company, redefining the world of premium denim. In 2015, the ever-evolving Taverniti founded his brand as self-expression of his unconventional and unique style.
"To create something new, you must first destroy" Ben Taverniti